Empowering your business with data

Organizations that aggregate huge amounts of data aren’t capable of using all the information at their disposal, aren’t exploiting their opportunities, and may not be aware of the problems they could address if they did have access to this information

Financial Companies : Banks, Insurers etc.

Large financial clients such as insurance companies, banks,and companies offering lines of credit, as well as companies whose business is underwriting risk assessment, loan repayment, and transaction approval all have huge amounts of information at their fingertips. They need to make operational business decisions for their clients, assets, and employees, in real-time, but don’t necessarily have the tools, know-how or manpower to make the most of the data relevant to their business. They need to juggle their customers, assets and operations without skipping a beat. Ideally, this would be done by employing the latest technological tools, but also without risking violating their customers’ privacy and without violating their trust. 

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What financial organizations need:

  • To know any possible risk to individual business clients associated with risk assessments or loan approvals

  • To know what risk is involved in filing a lawsuit.

  • Which financial products should be recommended  to any particular client.

  • How to find low-risk, prospective customers to offer them services and maximize profits.

  • How to optimize large workforce operations.

The Sigma advantage:

  • Analysis and organization of all internal and external information relevant to organizations, including natural language analysis, images, videos and audio data.

  • Presentation of insights and implications about existing customers.

  • Prediction of future customers’ actions in order to assess their potential for engaging in beneficial transactional and behavioral activities.

  • Digital customer acquisition activities.

The B2C Space : Smarter Targeting

The B2C space comprises communications companies, consumer-based services, digital marketing companies, the tourism and automotive industries, construction companies and more. They rely on building their customer base and retaining existing customers and have a large operation of inputs and outputs, workers, raw materials, logistical operations, transactions, different entities, global locations and languages. While today’s buyers are anonymous, fragmented and resistant, the 6sense Account-Based Orchestration Platform, powered by AI connects intent signals from every channel to help revenue teams uncover, prioritize and engage with demand. This way, they can generate more opportunities, increase deals, enter opportunities sooner, and scale.

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B2C businesses need to know:

  • What is my forecasted demand for each SKU-location?

  • What does my sales plan look like by rep, region, and product?

  • How accurate is my sales forecast?

  • What is the expected revenue uplift from new products?

  • What is my expected demand for new products?

The Sigma advantage:

  • Aggregate, organize and analyze all of their internal information in addition to accessing natural language data, images, video and audio information.

  • Segment existing customers for better audience support and reach. 

  • Anticipate and mitigate customer abandonment

  • Build a new customer base by predicting future customers

  • Seek out new clients based on smart data.

  • Give financial teams the power to know everything, so they can do anything

Public Security Sector

Public security organizations and institutions continuously receive information from numerous entities regarding the safety and security of the establishments they are charged with protecting and are required to translate large amounts of data into real-time decision-making, while taking into account the sensitive nature of the information at hand. A single miscalculation or omitted data point could have tragic ramifications for these organizations. There is no margin for error, and discretion must be upheld at all times.

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Security bodies need

  • To detect relevant sensitive security information within public digital spaces, in real-time and in a variety of languages.

  • To uncover digital conversations about relevant topics, including trends and entity links.

  • To predict entities at risk.

  • To predict social trends regarding relevant subjects.

  • The simultaneous analysis of multiple languages, in real-time.

The Sigma advantage:

  • Analyze and organize all critical organizational information, including multi-language natural language analysis, pictures, videos and audio information.

  • Organize, analyze and predict behavior based on internal data.

  • Cut through network chatter and accurately pinpoint the data that matters,  with all the data points you need to proceed, (including individuals and their relationships, trends and predicted behavior).

  • Detect at-risk entities in real-time.

Political Entities National and Local 

Political entities want to understand what the public has to say about them and their competition, so that they can better target and convert their audiences on campaign and other issues. Understanding the discourse in foreign languages will allow them ​​to tailor their messages to their audiences,  address each sector correctly, and identify opportunities and risks in real-time. This, in a digital era requiring  a new set of tools capable of deriving insights from online chatter on social networks, as well as in forums, articles, and talkbacks

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Political entities need to:

  • Understand public and media discourse around real-time politicians, trends and forecasting, with respect to geographic regions and segments of the population.

  • Compare candidates from different parties with respect to specific topics, tones and semantics.

  • Analyze public perception of candidates and their competition ahead of election cycles. 

  • Analyze information in multiple languages. 

The Sigma advantage:

  • A comprehensive picture of all the information inside and outside of political organization, including multi-language natural language analysis, pictures, video and audio information.

  • Real-time analysis of news sites on relevant topics and entities.

  • Election-predictions based on the analysis of previous results and public discourse.

  • Comparison of entities and trends with public media exposure

Pedagogical and educational entities

Educational and pedagogical entities currently exist within a far more competitive world than they did years ago, and students have many more opportunities to choose where they want to study and what fields and subjects interest them. As such, academic institutions often find themselves coping with copious amounts of information about a dynamically shifting student body from many backgrounds and socio-economic situations, requiring them to adopt different approaches towards reaching, communicating and educating each student, in order to maximize their potential. 

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Pedagogical institutions need:

  • To match their educational programs to their students’ needs.

  • To become better acquainted with their students, and obtain segmentation capabilities.

  • To identify new trends within a dynamic content world.

  • To understand each student’s social and individual needs.

  • To understand the institution’s online and social media positioning, and what conversations are being held about it.

  • To identify students at risk of dropping out, or at risk in general.

The Sigma advantage:

  • Analysis and organization of all information relevant to the institution - internal and external, including multi-language natural language analysis, images, relational information, video and audio.

  • Real-time analysis of social media networks with respect to information regarding the institution.

  • Prediction of students at high risk for dropping out or in psychological distress.

  • Comparison of entities and trends exposed to the public within the public communications space.

  • Identification of good potential customers within the digital space.

See Sigma in Action